Following a period of industry consultation, the IBC Partnership Board announced that IBC2021 will now take place on December 3-6 at The RAI in Amsterdam. The Board based their decision on the results of recent IBC exhibitor and visitor surveys and macro evidence of Europe opening up for business.
"We really value the feedback and candid input of our community–we have always been 'By the industry, For the industry' and this ethos continues to guide our daily decision making process," said Michael Crimp CEO of IBC.