Asia-Pacific - Market Trends
This latest forecast from Rethink TV is examining the adoption timeline for codecs in the media and entertainment landscape, focusing on the arrival of VVC, AV1, and eventually AV2. As well as the expected timeline, it charts the expected royalty revenues generated by the patent pools that have formed around these video compression tools, which we expect to reach $2.4 billion in 2030.
The Asia Video Industry Association (AVIA) has released the second phase of its research into differences between advertising in premium OTT and mass streaming video environments (UGC / video sharing services). While phase 1, completed in 2022, looked at consumer usage and attitudes towards advertising in both environments, phase 2 gauged consumer attention and recall to ads in both a premium and mass environment. Research was conducted between January to April 2023, and conducted by Milieu Insight.
The Asia-Pacific (APAC) satellite market is the largest market for satellite services in the world. Extending from the Middle East at the Eurasia border to the vast Pacific ocean, it is not a homogenous market but also the most fragmented market of all the regions in the world. Leading research companies estimate that the APAC market can comprise up t
The Asia-Pacific (APAC) satellite market is the largest market for satellite services in the world. Extending from the Middle East at the Eurasia border to the vast Pacific ocean, it is not a homogenous market but also the most fragmented market of all the regions in the world. Leading research companies estimate that the APAC market can comprise up to 60 percent of the world's market for satellite services.
WTA has released its newest research report, Meeting the Challenge of Multilayer Connectivity.
With the most serious restrictions of COVID-19 now generally in the rearview mirror, leading market intelligence firm Euroconsult estimates that maritime connectivity sectors have mostly recovered from the pandemic’s influence on supply chains and vessel activity at the end of 2022. According to Euroconsult’s forecasts, maritime satellite communication operators are expected to surpass $1.1 billion in revenues by 2032 at a 7% CAGR over the decade.
It is only over the last 20 or so years that the movie industry has made the switch to digital, foregoing costly and cumbersome celluloid reels and hard drives for digitally projected films. In that time, the way that those movies files are distributed has advanced dramatically.
An emerging set of in-orbit services aimed at increasing flexibility, sustainability, and safety for satellite operators from launch to end of life, could materialize into a space logistics ecosystem featuring frequent service interactions between spacecraft in orbit, according to leading space consultancy and market analysis firm Euroconsult in its recently published ‘Space Logistics Market’ report (2nd edition).
IABM has released its latest State of MediaTech Report at NAB Show 2023. The full report is available to IABM members and a summary version for non-members can be accessed at http://theiabm.org/state-of-mediatech-report-nab-2023. The report is based on extensive quantitative and qualitative research and surveys carried out by IABM’s Business Intelligence Unit over the preceding months, and gives an authoritative overview of the state of MediaTech from both media company and vendor perspectives.
