Asia Pacific OTT TV episodes and movie revenues will reach $49 billion in 2029; up from the $34 billion recorded in 2023. This comes despite China, the world’s second largest market, maturing rapidly and India experiencing SVOD shake-up.
Global Markets - Market Trends
Germany will have more SVOD subscriptions than the UK by the end of this year, with the gap between the two countries growing from then on.
The global satellite communication market is projected to reach US$159.60 billion by 2030, growing at a CAGR of 9.7% from 2023 to 2030 according to new research from Research and Markets.. A surge in the demand for satellite broadband services, particularly in remote and underserved areas is a significant factor contributing to the growth of the market.
Investments in satellite services operating in the 7 GHz to 24 GHz frequency range have generated economic benefits of more than US$ 555 billion, according to a new report by Plum for GSOA. The consulting firm found that ongoing access to these spectrum bands, which are the subject of several agenda items at the forthcoming World Radiocommunication Conference (WRC-23)[1], is of critical importance to the satellite industry and its customers.
This latest forecast from Rethink TV is examining the adoption timeline for codecs in the media and entertainment landscape, focusing on the arrival of VVC, AV1, and eventually AV2. As well as the expected timeline, it charts the expected royalty revenues generated by the patent pools that have formed around these video compression tools, which we expect to reach $2.4 billion in 2030.
The Asia Video Industry Association (AVIA) has released the second phase of its research into differences between advertising in premium OTT and mass streaming video environments (UGC / video sharing services). While phase 1, completed in 2022, looked at consumer usage and attitudes towards advertising in both environments, phase 2 gauged consumer attention and recall to ads in both a premium and mass environment. Research was conducted between January to April 2023, and conducted by Milieu Insight.
The Asia-Pacific (APAC) satellite market is the largest market for satellite services in the world. Extending from the Middle East at the Eurasia border to the vast Pacific ocean, it is not a homogenous market but also the most fragmented market of all the regions in the world. Leading research companies estimate that the APAC market can comprise up t
The Asia-Pacific (APAC) satellite market is the largest market for satellite services in the world. Extending from the Middle East at the Eurasia border to the vast Pacific ocean, it is not a homogenous market but also the most fragmented market of all the regions in the world. Leading research companies estimate that the APAC market can comprise up to 60 percent of the world's market for satellite services.
WTA has released its newest research report, Meeting the Challenge of Multilayer Connectivity.