The World Teleport Association (WTA) today released How to Win Business from a Telco or MNO, a new research report that details the experiences of teleport and satellite operators and their technology partners that have made the investments necessary to win telco business and the lessons learned about the challenges, requirements and opportunities. The report is sponsored by Kratos.
“The unfortunate truth is that satellite service has a bad reputation in this market,” said executive director Robert Bell. “For so many years, satellite was the last resort because ground equipment and capacity were high priced and relied on proprietary technology. All that has changed and continues to change, but it is up to service providers to develop profitable business models, demonstrate measurable value and make the case. This report will help our members do exactly that.”
WTA members can access the report by signing in to their accounts on the WTA website. The report is free for WTA Members and available for purchase by others. Members may directly download the report by following this link and logging in with their user name and password.
More on How to Win Business from a Telco or MNO
Telephone companies were among the first customers for satellite communications, which they relied on for transoceanic voice calls. Today, the “telco” provides services from end-user voice, internet and television to internet transport and peering and enterprise networks spanning continents. Satellite has played no more than a marginal role in those services. As just one example, mobile backhaul is a major market for the satellite and teleport industries, but satellite provides an insignificant fraction of total mobile backhaul.
All that is changing, however, as satellite and teleport operators increasingly adopt the digital standards and processes that automate most terrestrial wired and mobile telecom. Business support systems, operational support systems, service orchestration and cloud deployments are bringing closer the day when satellite extensions to the terrestrial network can be just another port on the router for telcos – and teleport and satellite operators can effectively market their capabilities through the massive, multi-national sales forces of their terrestrial partners.
In this report, WTA interviews satellite and teleport operators about the new opportunities they are finding in the telco sector, the requirements they face, their integration strategies and how their ways of doing business are changing as a result.
The World Teleport Association ( www.worldteleport.org) has been helping its members aim higher since our founding in 1985. Today, WTA is the leading partner in growth for teleport operators, advocating for their commercial interests and promoting excellence in their business practices, technology and operations. The association publishes best-practice reports and presents webinars on technology changes and their business and market impacts. It also presents events and awards and provides global certification and assessment programs to validate excellence and drive improvement. Aiming higher creates opportunity. Aiming higher brings risk. WTA is dedicated to helping its members seize the opportunities and manage the risks to find the paths to growth in a massively changing market.
New York, NY, November 22, 2022
